Sreedhar S Director – Business Development
Key Responsibilities
- Identify, develop, and execute new business opportunities to drive revenue growth and market expansion
- Conduct market research and competitive analysis to identify trends, customer needs, and growth opportunities
- Contribute to strategic planning and continuous improvement initiatives
- Develop and present business proposals, pitches, and commercial agreements to prospective clients
- Collaborate with sales, marketing, and technical teams to define go-to-market strategies
- Build and maintain strong relationships with clients, partners, and stakeholders
A senior business leader with over 30 years of international experience spanning the Middle East, Africa, Mediterranean, and the Indian Subcontinent. Brings a proven track record across ICT, Semiconductors, Mobility, IT, Consumer Electronics, and Retail/Channel ecosystems, with deep expertise in managing large, multi-country P&L operations and leading culturally diverse, high-performance teams
Vision that leads and innovation that transforms, empowering ideas to shape futures and drive lasting growth forward
A recognized expert in Retail & eRetail Strategy, Channel Development, Go-to-Market Planning, Business Transformation, Vendor and Partner Management, Product & Category Management, Supply Chain Optimization, and New Market Entry. Known for unlocking growth in complex and emerging markets while delivering sustained profitability and operational excellence.
Partners closely with boards, founders, and investors to scale technology-driven businesses across emerging geographies. With more than three decades of CEO-level and regional leadership experience, brings strategic clarity, execution depth, and governance-ready judgment to every engagement

As Microsoft and LS Retail certified partners, we offer Business Central licenses and cloud services with flexible, value-packed pricing
Working with the LS Apps team is always a great experience. They are responsive, professional, and focused on delivering results.
